But don’t just take our word for it…
From Xero to Hero
“All we wanted was to see our financial position to make better business decisions”
A UK-wide property development business was drowning in manual data entry. Each week, they exported Xero data across five different spreadsheets, requiring input from four stakeholders just to understand their financial position. The process was slow, error-prone, and couldn't keep pace with their needs. With over thirty bank accounts to manage, fast access to finance was critical.
After exploring off-the-shelf ETL and reporting solutions, they partnered with not equal to. We integrated Xero directly into their existing Office 365 stack using Azure, Power Automate, and Power BI, building an automated reporting suite that delivered accurate financial insights in real time. The result: instant visibility into their data and the agility to make faster financing decisions.
The Insights Hub
“We needed someone with the right expertise to support our client’s development”
A global creative agency needed specialist expertise to deliver a new Insights Hub solution for a world-renowned automotive client. Through our consultancy package, we built, ran and transferred the entire solution in three months, moving them from manual reporting to a SQL Server-based platform that provided deeper insights into market context and dealer performance.
When a new business opportunity arose, the agency had sold the vision but needed to prove their capability. Working directly with their pitch team, we built a comprehensive roadmap that would take the client from the Brilliant Basics to Best in Class CRM. This included a full-funnel data audit and a new measurement and performance framework, all centred on the KPIs that truly mattered.
From Oat Lates to Insight
“I couldn’t believe all that data was just sitting there!”
A local independent cafe tracked sales for accounting purposes but never realised their transactional data was a strategic goldmine.
With just three months of data, we uncovered their peak hours, top-selling products, seasonal patterns and a hidden bestseller that only sold when paired with the right pastry. Armed with these insights, we developed a CRM strategy to encourage loyalty, reduce food waste and optimise in-store product placement. A series of retention triggers led to three times more repeat visits, increasing profit margins by 23%.